“Beyond Today” program “Easter Exposed” Generates Excellent Response
April 4, 2012
Beyond Today program “Easter Exposed” aired the week of March 25-31, 2012. Hosted by Steve Myers, this third-time repeat episode on WGN America generated an impressive 1,178 total viewer responses. It claimed third place ranking out of the 38 episodes aired so far this fiscal year and it also obtained the lowest cost per response over that same period. Once again, the high-level of viewer response to repeat programs such as this one on WGN America, tells us that new audience members are regularly being attracted to United Church of God produced television programs.
Additionally, we are pleased to mention that our recently acquired airtime on the WORD Network continues to attract a growing Beyond Today viewership. The “Easter Exposed” program drew a record 216 responses from our Sunday and Thursday airtime positions. It also produced the lowest cost per response to date on this network.
These results come on the heels of the previous week’s program, “The Millennium: Christ’s Rule on Earth,” hosted by Darris McNeely. It too had attracted the highest response to that point on the WORD Network and yet “Easter Exposed” edged it out slightly to gain the top response position.
Furthermore, these two programs attracted Internet responses from 16 countries! As you may know that the WORD Network airs on U.S cable stations but it also broadcasts on DirecTV satellite television on channel 373 in the U.S. and in many other nations. Internet responses came from the following countries during the past two weeks alone: Austria, Australia, Bermuda, Canada, England, Germany, Jamaica, Malaysia, Netherlands Antilles, Pakistan, Philippines, St. Kitts and Nevis, South Africa, Thailand, Trinidad and Tobago and United States. It is very gratifying and rewarding to see the Church’s efforts to proclaim the Kingdom of God continuing to produce such excellent fruit.
As always, please keep praying for our fine Beyond Today hosts, Gary Petty, Steve Myers and Darris McNeely as well as our hard-working production staff. We deeply depend on God’s guidance and inspiration every minute of every day and we appreciate your vital help in asking God to always lead, motivate and strengthen us. We also need your prayers “that the word of the Lord may run swiftly and be glorified” (2 Thessalonians 3:1) and that it is not hindered or obstructed in any way. This too is vitally important.
Finally, we wish to thank you so much for your outstanding support and encouragement for all of the Church’s ongoing efforts to preach the Gospel throughout the world. It is sincerely and gratefully appreciated.
Peter Eddington—Operation Manager, Media and Communications Services