Inside United: Realtime

Exciting News & Updates from UCGIA

UCG Print Advertising Campaign Launched

August 13, 2010

Print Advertising Campaign Expected to add 24,000 Good News Subscribers

The 2010-2011 fiscal year began in July 2010 with a print advertising campaign designed to reach 5.4 million households in the United States. This effort will run through January 2011 using “card-pack” co-op mailers. For the past several years we have employed the services of Marketshare Publications, Inc, a 25-year old commercial publishing company, and we will do so again this year.

Potential subscribers will be offered both a subscription to The Good News and at least one of the following booklets: The Book of Revelation Unveiled, Heaven & Hell – What Does the Bible Really Teach?, Is There Really a Devil?, Jesus Christ – The Real Story, Are We Living in the Time of the End? and Why Does God Allow Suffering?

If a subscriber prefers using the Internet to place an order rather than mailing in a subscription card, he can simply go tohttp://www.gnmagazine.org/freebooklet/ and enter an access code from the bottom, right side of the card. At that point he is directed to another Web page where he is given the opportunity to order at least two additional booklets of his choosing. Afterwards, he simply fills in his name and address to complete the process.

Through this campaign we expect to add an estimated 24,000 new Good News subscribers at a cost of less than $3.00 each. As always, we would greatly appreciate your prayers for God’s blessings on this important Good News advertising effort.

John LaBissoniere—Print Buying Manager, Media and Communications Services

PS—Click on the images below to see the remaining four card pack designs. The other side of each card simply contains the mailing address information and place for a postage stamp.

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August 13, 2010 - Posted by | Good News Magazine, Home Office, Media and Communications |

8 Comments »

  1. This looks great! I’m sure this reaches some people that TV and internet methods may not reach. Nice to use multiple methods.

    Comment by Ken Smith | August 13, 2010 | Reply

  2. ?Las persona que solo hablan español nos quedamos sin revista y folletos¿

    Comment by Mario Ferrer Valero | August 13, 2010 | Reply

  3. Does this mean the magazine stand approach has ended?

    Comment by Richard | August 13, 2010 | Reply

  4. Mr. Smith this card program actually arrived here before. In fact I still have the 2 cards I received back then.

    Comment by Kathy S. | August 13, 2010 | Reply

  5. A latin american minister, in a sermon said: “Believe me brethren I worry too much, when I see the Church is growing, The church is to proclaim the gospel only; it is not for calling people”. Another minister in the same area said: “A woman was talking with me, and told me she was interested in starting visiting the congregation this Saturday, but she was not able to come for family matters, blessed be the Lord she didn’t come”. I recorded both sermons, but my concern is that JesusChrist said, “He died for many”, Luke 12;32, Do not fear little flock.- It says “little flock” but it doesn’t say how many people there are in the little flock. Rev 7;9 depicts a great multitude..Vers 14 “these are the ones who come out of the great tribulation”, I understand that the Church is to be built on called people, and acknowledging that we don’t know the real number of the little flock, we have to work lovingly to reach the selected ones. If I am wrong please reply to me, so to emend my idea.

    Comment by Frank Lodge | August 14, 2010 | Reply

  6. Has a card been considered to capture the history, cultural values and future prophecies of Christain vs Jewish vs Muslim conflicts – commonalities and differences? It’s forming the perfect storm to explode in the near future.

    And what about the components of economic melt down we’re faced with locally and globally, which everyone is faced with in a personal and larger way? It also ties in to the formation of a global government and the politics of today…again, at the heart of issues on the horizon.

    Comment by Joan | August 14, 2010 | Reply

  7. What are the demographic targets for this UCG print marketing campaign? Where will the cards be distributed? Is distribution to be handled by Church volunteers or Market Share, Inc?

    Thanks.

    Comment by Joan | August 14, 2010 | Reply

  8. Mr. Frank Lodge God our Father calls many but few will be chosen. Not all the seeds will grow in the right place. Besides this church is a little flock compared to the greatest church on this earth for she is on many shores. The Conquistadors brought her religion to my ancestors long ago.

    Comment by Kathy S. | August 18, 2010 | Reply


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