UPDATE: Good News Print Advertising 2012-2013
January 9, 2013
In August we reported that between July 2012 and March 2013 the United Church of God would mail Good News subscription advertisements to 13.2 million households in the United States at a cost of under 2¢ each. We are fully on track to accomplish this goal.
To date we have mailed 6.1 million advertisements to households in all 50 states. Subscriber reaction is fully on target with 25,913 cards and electronic responses having been received and processed so far. Each new reader is being sent a subscription to The Good News and one or more of our foundational booklets.
Of the ten booklets currently being offered the following are the top five most requested so far:
- Heaven and Hell: What Does the Bible Really Teach?
- How to Understand the Bible
- Are We Living in the Time of the End?
- The Book of Revelation Unveiled
- The Middle East in Bible Prophecy
Thank you so much for your steady support and careful prayers as the Church continues its global mission to preach the gospel (Mark 16:15).
John LaBissoniere—Print Advertising Manager, Media and Communications Services
That is great. Keep shipping …
Looks like the cost per new subscriber is under $5. This is an excellent response/price rate. Keep up the good work!
Your Friend,
Bill Lussenheide
I love to get the magazine. I just wish that they came every month. I read the magazines like 3 or 4 times and I still find new things that I miss. Keep the great articles coming. They keep me better inform then the evening news. Thanks to all who are reaponible for the articles.